Tuesday, October 19, 2010

With the iSee repair red eye, underexposure, color cast photo



1, to red-eye
"Red Eye": Normally, when people in the dark or night, using flash to take pictures of people's eyes often appear a red phenomenon.


Figure 1

iSee Open Figure 1 photo, select the "right of the toolbar" - Portrait beauty - to red eye.


Figure 2

Then go to "go red eye" in handling the interface, adjust the size written to the roots of the mouse click can easily remove red-eye eye of the.


Figure 3

To the red-eye - results comparison chart:


Figure 4

Second, fix underexposed

Underexposure: generally refers to the amount of light enough to take pictures. The following chart on the apparent lack of exposure this:


Figure 5

iSee Open Figure 2 photos, select the "right of the toolbar" - Photo Repair - Smart Repair - Digital fill light.

Click the "digital fill light" 3. (According to their needs, choose the number of clicks)


Figure 6

Fix underexposed - results comparison chart:


Figure 7

Third, fix color cast photo

Color cast: the process of taking pictures, because ambient light and the camera mode problem, there may be photos taken with the case color cast. Figure 3. Photo partial color red.


Figure 8

iSee Open Figure 3 photos, select the "right of the toolbar" - Photo Repair - Smart Repair - Auto White Balance.


Figure 9

Some color cast photos, use the "automatic white balance" may return less than normal color. At this time, you can remove "automatic white balance" function, select the basic correction - white balance little pass.


Figure 10

Into the "little white balance through" treatment of the interface:


Figure 11

The artwork on the left, select a white balance reference point, that is selected in the screen of a "white" objects as white spots, such as Figure 3, you can right click in white. And you can try a few more places, until their satisfactory results. (Note: If you click a few times, still no satisfactory results, you can click on the interface below the "RGB correction" adjustment "RGB" parameter, until the effect of their own satisfaction.)

Fix color cast - Effect Chart Comparison:


Figure 12

You see, often troubled by all these pictures of the problem, use the iSee image expert software, mouse click or two, it easily buttoned up. Is not it simple?







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Thursday, October 7, 2010

How to end special promotions?



Special promotion is a direct cut prices in the short term promotions, below the normal retail price to attract customers to promote sales approach. As special promotions with special appeal to customers and a strong visual impact, in the chain supermarkets, hypermarkets and shopping malls is very common end-use applications such as sales, small home appliances specials are everywhere, and many manufacturers even call it killer. Why special promotions are becoming more common reasons are the following:
First, special customers choose products that affect the main determinant of

Especially for a certain brand of small household electrical appliances, the price impact becomes more evident. The biggest advantage of special promotions that price advantage, this is particularly attract the attention of customers.

Carried out on special promotions and old customers to give them tangible benefits, to stimulate their desire to buy, to purchase a large number of advance purchase or to produce in the store Hot effect; the same time, special promotions to attract customers to buy other brands buy this brand; also did not intend to purchase products to attract customers and generate impulse buying.

Special promotions can enhance the competitiveness of their products quickly and effectively to promote customers to buy, increase product sales, is the plant operators to promote effective means of short-term sales. Therefore, more and more businesses use this means of product marketing and promotion.

Second, to use special attack competitors, increase market share

Sometimes, in order to prevent product market for competitors to carry out special promotions to attract customers, increase customer purchases of this product. As long as customers have enough of a consumer product cycle will naturally refuse to buy similar products, thus effectively attack a competitor's new product offensive. Specials can also play down the competitor's advertising and promotional efforts, to prevent competitors in the advertising and promotion campaign for their loyal customers and potential customers of the collapse.

Special for competitors, sometimes confrontational special to combat competitors for the purpose for this special, it is best to take the lead in carrying out special, and special product to make the main product for the competitors to take more special rate This can be effectively neutralized rivals loyal customers and prospective customers, to attract customers to buy products free.

3, forcing competitors were forced to follow, for special promotions

If you take a substantial long-term special promotions, often to the collapse of other brands of practical direct customers, sales plummeted, the customer was quickly diverted the situation, would force competitors were forced to follow-up for special promotions.

If the competitors were forced to follow, to special promotions. So we should pay attention to our special promotion strategy. If competitors do first deals with a species, then we will use other species (also available similar to the species, but the prices are definitely lower than the competitors) to do special, that and the formation of different competitors in order to ensure the prices of specials the same type of goods in the most competitive prices.

Fourth, special promotions and widely welcomed

In general, and special stores directly related to the business and would like companies to do special promotions, rapidly enhance the dealer's sales, can rapidly enhance the store's popularity, special stores to strive for the best display, priority promotion support, and other aspects care, such as promotions, store information, to help promotion.

Deeply discounted sales staff also welcome special sales staff can help accelerate sales and reduce the resistance of business to upgrade and enhance the confidence of salespeople.

5, easy to operate and control special promotions

Special promotion operation is simple, as long as we identify the species and the combination of special products, retail price, written promotional posters, they can move forward. If you want to achieve a better purpose, together with the newspapers, television advertising and other media, and then promotion hanging flags, balloons rendering store atmosphere. Special is a competitive market means simple and direct competition, its time to prepare in advance and prepare for the workload compared to other promotional methods to be less.







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